UMI3 is The University of Manchester’s innovation company. It has two operational divisions: its Innovation Centre (UMIC) with state-of-the-art incubator premises and conferencing/event facilities, and its intellectual property commercialisation services (UMIP).
HTP were briefed to design websites for UMI3 itself, UMIP and UMIC. These were to be individual, stand-alone sites that nonetheless needed to be clearly linked to each other.
We developed three sites featuring distinctive but complementary graphics. The UMI3 site provides an overview of the organisation, its structure, strategy, initiatives and key personnel. The UMIP site provides a wide range of information for the university and business communities along with case studies, UMIP’s technology portfolio and a microsite dealing with Social Enterprise. For UMIC we produced a site that features their various meeting rooms, event facilities and laboratory/office space.
The UMIP site is supported by SEO, newsletters, technology updates, case studies and regular news bulletins.