Biomer Technology

The challenge

Launch a new range of industrial polyurethanes developed to operate at high temperatures (120°C+). Standard polyurethanes cannot be used above 80°C, making them unsuitable for applications in challenging environments.

HTP were asked to produce a new website that would quickly get across key messages about the new range whilst highlighting the company’s lower temperature polyurethanes for biotechnology.

HTP response

A dramatic, high-temperature message and image of an army tank followed immediately by a medical application, two totally contrasting shots unified by common photographic tinting.


Supported by strong SEO, the site I attracting visitors who are interested in the new high-temperature range but who are then going on to find out about the company’s biomaterials.
5 Piccadilly Place
Manchester M1 3BR
HTP Digital science and technology marketing specialists